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The #rally4acause initiative was started in 2014 by Crown Rally as a way to give back to the community. As the initiative grew, the need for a dedicated non-profit grew as well. On May 2nd, 2019, the Rally4aCauseSM Foundation was created.

The Rally4aCauseSM Foundation works in conjunction with automotive events and rallies to raise money for youth oriented non-profits to spread the excitement and joy of automobiles to a younger generation who may not necessarily be able to enjoy.

The Rally4aCauseSM Foundation is a non-profit organization based in Minnesota and is a registered IRS 501(c)(3) charitable organization, EIN #83-4621395.

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